July 15, 2022 – Official figures from the European Automobile Manufacturers’ Association (ACEA) reveal that Kia continues to defy the downward market trend for new vehicle sales, recording growth of 16.8% in a European passenger car market that shrank by 13.7% in the first half of 2022, year-on-year*.
Across the EU, EFTA and UK, Kia recorded sales of 293,364 units, keeping it firmly in the top 10 list of best-performing car manufacturers. This represents an impressive market share of 5.2% for the year-to-date and is being driven by Kia’s rapid introduction of award-winning electrified models.
Jason Jeong, President of Kia Europe, stated: “The European passenger car market remains complex, presenting manufacturers with unprecedented challenges. The Kia line-up is being transformed as we implement our strategy to become a smart mobility provider, and today’s sales figures are evidence of continued positive response from consumers. We have recently launched an all-new version of our best-selling electrified model, the Niro, and have every confidence that this model, next to our future EV product line-up, will help us to maintain our growing presence in the European passenger car market.”
Kia’s best-selling models in the first half of the year were the new Sportage, Niro range and the Ceed family. Over one-third of Kia sales came from electrified powertrains, the top-selling model of which remained the all-electric Niro.